SOCIAL
Organic Social Media.
Shake it up. Build brand awareness, engage with your community and generate customers organically.
Strategy & planning
Content calendar development
Monthly channel specific visual & written content creation (Instagram, TikTok, Facebook, LinkedIn, YouTube & Pinterest)
Content scheduling
Trendspotting
Community engagement, page management & audience building
Reporting
Paid Social Advertising.
Drive results. Reach new customers, generate leads and convert fans into customers with high quality, channel specific visual ad campaigns, managed from start to finish.
Strategy & planning
Channel specific visual & written content creation (Instagram, TikTok, Facebook, LinkedIn, YouTube & Pinterest)
Audience management
Ad setup and management
Audience engagement
Campaign tracking & reporting
Budget allocation & management
Select Clients
Featured Work
ökocat® makes being a cat parent more sustainable thanks to its biodegradable, wood-based litter. In late 2023, the brand updated its packaging from a hard to recycle cardboard box + plastic handle to a new 100% recyclable paper bag. They hired us to:
Develop a strategy to creatively announce the packaging update through social media (Instagram, Facebook & TikTok).
Create a series of short-form videos and photos for use in both organic and paid social media.
Manage a paid advertising campaign to support the social strategy.
Our goal was to inform current customers about this exciting new step toward sustainability, while also increasing overall consumer awareness about ökocat and educating cat parents about the benefits of switching switching from dusty, dirty clay litter to ökocat.
The campaign generated the following results:
6.7 million people reached
14.3 million impressions
2,400 email sign ups
3,300 Instagram followers
106,799 website sessions
58,082 store locator web page visits
“We loved working with Jillian and Dylan on our recent campaign! They are both very creative and the content they provide is wonderful. From concept development to execution, they demonstrated exceptional creativity and professionalism every step of the way. The campaign's success speaks volumes about their expertise and dedication. We look forward to collaborating with Spitz Creative on future projects and highly recommend their services to anyone seeking impactful and engaging social content solutions.”
– Leslie Ellis, Digital Marketing & Promotions Manager
SYNLawn®, a global manufacturer of plant-based artificial grass for both residential and commercial applications, and sister-company to AstroTurf®, engaged Spitz Creative to manage its organic and paid social media strategy, while also providing social strategy and support to its roster of 200+ distributors located across the globe.
In working together, our goals were to:
Reach potential residential customers and educate them about the benefits of switching from traditional water-guzzling grass to the USDA’s only certified bio-based artificial grass through organic and paid social media content (Instagram, Facebook & Pinterest).
Reach landscape architects and generate awareness about the benefits of using artificial grass for commercial landscaping applications through LinkedIn.
Direct potential customers (residential & commercial) to the corporate website where they can find a distributor in their region.
Support SYNLawn distributors with monthly social media strategy and content support.
Generate campaigns to support the brand’s marketing initiatives (20-year anniversary, SYNLawn Golf, global expansion, etc.)
In 2023, we exceeded our key performance indicators (KPIs) by the following percentages:
Impressions:
Facebook: 147%
Instagram: 130%
LinkedIn: 113%
Pinterest: 108%
Web traffic driven by combined organic & paid social content: 103%
“Working with the Spitz Creative team has been extremely enjoyable with positive results. Their expertise in paid ads significantly boosted our online visibility and engagement. They helped increase our impressions by 50% and we far exceeded our KPIs. The "Give a Lawn, Get a Lawn" campaign was a huge success, driving customer participation and brand loyalty. Additionally, their tailored distributor content helped us streamline communication and enhance our distributor network as well as brand awareness. We highly recommend the Spitz Creative team and they are great to work with!”
– Tabitha Cromer, Marketing Director
Let’s work together!
We’re here talk about your social media marketing needs.